Most of us have seen the superb sketch comedy skit with Jimmy Fallon and Justin Timberlake where the two converse in the relatively new “hashtag dialect”. If you haven’t, check this out on your #lunchbreak. The boys prove hashtags can be funny, but often times – as evidenced by their performance – they allow social media users to engage in their own monologue. Example: Fallon begins to talk about Halloween costumes “#lifedecisions” when Timberlake suggest he might go as a ninja turtle “#GottabeRaphael#LeonardoSucks #TheTurtleNotTheItalianRenaissancePainter#MonaLisa#IsSheSmiling.” Hilarious as these two are, the idea that people are communicating in a style not far from what is demonstrated here is a little scary. Hashtags enable us to ramble to ourselves, draw attention on social media and pander to our cultural ADD. Some of these examples of “hashtag movements” have included #YesAllWomen, #BringBackOurGirls and the most recent, #IfTheyGunnedMeDown. That same symbol we use for our #ManCrushMonday is sparking dynamic conversations about critical social issues where everyone can chime in. #YesAllWomen – now with it’s own Wikipedia page – grew out of the Isla Vista tragedy and became a tool for women to speak about about stories of misogyny and violence. It even sparked the creation of a #AllMenCan response. Within four days the #YesAllWomen had over 1.2 million hits on Twitter. The White House jumped on board with #BringBackOurGirls in effort to put pressure on the Nigerian authorities regarding the young girls kidnapped by Boko Haram this past spring. #IfTheyGunnedMeDown began this past weekend in reaction to the unarmed deaths of minorities and the media’s response.
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